Respect Life Respect for Life Longsleeved, colorblocking hoodie with kangaroo pocket. Discover the collection that Koton has prepared with the sensitivity to add value to people and society, and to leave a more livable world to future generations. With the pride of being the first brand to become a BCI member in Turkey, Koton supports the implementation of sustainable agriculture principles in cotton production. *BCI, (The Better Cotton Initiative) is a nonprofit program created to help millions of farmers around the world produce healthier cotton.